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Esquire UK - The balming man

esquireuk_pic.jpgThe new all-over body range from (Malin+Goetz) is not just a pretty case

What do you get if you take a refugee from the Vitra furniture company (Andrew Goetz) and a grooming expert (Matthew Malin, whose CV includes Helmut Lang, Barneys and Kiehl's) and tell them to set up a company together? You get parentheses around the name of the brand and bathroom-enhancing packaging (2x4, the designers, also work for Prada and architect Rem Koolhaas). On top of that, you get a quality of unguent that could only come from people used to thinking through every element of the finished product. The colour of type on the simple white bottles reveals the nature of the stuff within (red for hair, green for body and blue for face), while the formulations themselves are rich in natural ingredients, low in skin-stressing detergents and a pleasure to use. Needless to say, given the founders' histories, the innovative (Malin+Goetz) store+lab, a workspace/party venue/shop in Manhattan is well worth a visit.
Lip moisturiser, ?9; face moisturiser, ?36; hair conditioner ?15; Shaving cream,- available from Liberty, London WI (020 7734 1234; store + lab, 177 Seventh Avenue, New York (001 212 727 3777)

words by Mansel Fletcher
photograph by Andy Grimshaw

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