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nolita shop.


235 Elizabeth St, New York, NY 10012



Store Hours

11AM - 8PM, Monday - Saturday

12PM - 6PM, Sunday

"Through the antique storefront we wanted to create a kaleidoscope of simple contrasting forms." – Brian Messana

Nodding to the traditional mom-and-pop stores once common north of Little Italy, our Nolita location was designed by architectural firm Messana O’Rorke to transpose the concept of a 19th century trader’s store onto the reality of a modern apothecary.

In contrast with our other stores, which often reflect the clean, white nature of our packaging, this location features an all-black interior with a mix of matte and glossy finishes. A long wall of brushed aluminum shelving and a narrow white marble service counter fill the space, creating a sharp contrast that brings the products to the forefront of one's attention.

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